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FEA Networking Event - TORONTO Sticky Branding: Create a First Choice Advantage
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Do clients choose you first? This question is the essence of branding. Branding is not about logos, taglines, or colors. Branding is about the bond you form with your clients — a bond where they choose you first.

2019-02-21
When: Thursday, February 21, 2019
5:30 pm - 7:30 pm
Where: Vantage Venues- Inverness Room 27th floor
150 King West
Toronto, Ontario 
Canada
Contact: Renee Nelson
905-337-8375 x260


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Do clients choose you first? This question is the essence of branding. Branding is not about logos, taglines, or colors. Branding is about the bond you form with your clients — a bond where they choose you first. This is what separates Sticky Brands from everyone else. But here’s the challenge. The pace of change is accelerating. The strategies that worked well 3 years ago are running out of steam. Are you doing the right things to stand out? In this interactive session, branding expert Jeremy Miller will show you how Family Enterprise Advisors grow their brands and become their clients’ first choice. You will learn how to position your brand for success.

 

About Jeremy Miller

 

Jeremy Miller is a brand strategist and the #1 Globe and Mail bestselling author of Sticky Branding. For Jeremy, branding is deeply personal. After watching his family’s business nearly hit rock bottom, he and his family were forced to take a long hard look at the way the company was run and at the industry as a whole. They realized it wasn’t the company’s sales or marketing processes that were failing, it was their brand. This insight caused him to regroup, revamp, and rebrand the business. Within a year, the company turned the corner and rocketed into growth mode. That experience inspired Jeremy to embark on a decade-long study of how companies grow recognizable, memorable brands — what he calls Sticky Brands. Currently, Jeremy is working with FEX to grow the FEA business and brand to the next level.